How Telogis began. Company history.
Telogis, a leading global platform for enterprise location based services, was founded in 2001 by Howard Jelinek, Newth Morris and Ralph Mason. The company was spun out from New Zealand-based South Pacific Electronic Design Associates, Ltd (SPEDA), which was founded by Mr. Jelinek. SPEDA remains a minor Telogis shareholder.
Telogis was originally established in New Zealand as a trunked radio hardware and software provider. As the company’s technology evolved into a scalable telematics software solution, Telogis’ management identified a much larger market opportunity in the United States. Mr. Morris initiated the focus on the U.S., specifically the local fleet market. In 2001, the company opened an office in Southern California and began offering telematics hardware and software services (OnTrack, now Telogis Fleet) to the U.S. market.
The initial software solution contained fleet management tools, including automotive vehicle location (AVL) and a proprietary mapping engine. Telogis identified a strong demand for its mapping engine component from its peers and began allocating additional resources towards the development of a geospatial platform. The demand was driven by an increase in machine-to-machine transactions such as reverse geocoding, geofencing and route optimization. In early 2005, Telogis began selling GeoBase (now Telogis GeoBase), its standalone mapping engine product and geospatial platform.
In September 2009, Telogis was named to the Inc. 5000 list of fastest-growing private companies in the United States. Inc. magazine ranked Telogis No. 569 out of 5000 companies in 2009 based on its 500% growth from 2005 through 2008.
Today, Telogis has offices in North America, Europe, and Latin America as well as a development center in Christchurch, New Zealand.
Learn more about Telogis here.
